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A Full Review: Wealthy Affiliate vs. Clickbank University 2.0

Odds are you are here because you are interested in getting started with affiliate marketing. You recognize how lucrative it is as a business model and now you want your shot at earning affiliate commissions. 

Well done! I stand behind your decision and I think you are well on the right track. The only thing left is finding you the right affiliate marketing course, one that will put you in the right direction and maximize your success. But, I must say you have narrowed it down to two very popular courses.

Wealthy Affiliate vs. Clickbank University 2.0? Clickbank University 2.0 vs Wealthy Affiliate? No matter how you slice it, the choice can be pretty difficult, especially with all the biased reviews online.

However, in this post, I hope to clear up any misinformation you might have received. Ultimately, I want to give you the information you need to make the most informed decision when deciding which affiliate marketing course to choose. That is, assuming you choose any. 

If you stick with me throughout the entirety of this review, you’ll get my honest, unbiased, opinion of each program. On top of that, I’ll include some important stats to help you out as well. Bear in mind I intend to first and foremost inform, I think I owe you that. 

So, without further ado, let’s get into my Wealthy Affiliate vs. Clickbank University 2.0 full review.

A general overview of Wealthy Affiliate and ClickBank University 2.0

What is Wealthy Affiliate?

Before anything else, Wealthy affiliate is an affiliate program. However, it also serves as an online platform and community for Internet and affiliate marketers and provides a combination of training, software, and website hosting all in one package.

What is ClickBank University 2.0?

ClickBank University 2.0 is the second edition of the original Clickbank University, an internet marketing training program that is hosted on the ClickBank affiliate network.

Simply, it was created to help customers find more success with the Clickbank platform as both an affiliate and as a vendor.

Wealthy Affiliate and Clickbank University 2.0: Meet The Founders

To get a better understanding of these two programs, I think it is only appropriate to know the minds behind the training. After all, Credibility is everything. The last thing you’d ever want to do is learn from someone who doesn’t know what they are talking about, right?

Kyle Loudon: you will find him working on many of the training platforms/courses within Wealthy Affiliate. Kyle, more or less the figurehead of the program, graduated college with a degree in computer science; yet, he has a passion for business. 

Carson Lim: is the other co-founder of the Wealthy Affiliate community and also the program’s design chief. He plays a critical role in taking ideas from the rawest of stages and architecting them into a real-world business application.

Justin Atlan is an entrepreneur and internet marketing consultant. Besides being a partner at Clickbank University, he is also a partner at SJA Media Partners. He’s consulted companies from 6 figures to 9 figures in revenue.

Adam Horiwitz is also an entrepreneur and has a background in producing internet-based products. Mobile Monopoly V2.0 was one of his first programs where he taught business owners how to generate leads for their small business.

Wealthy Affiliate vs. Clickbank University 2.0: Teaching Methods

When looking into an affiliate marketing course, you want to make sure the methods taught align with where you are in your business. The same can be said for both Wealthy Affiliate and Clickbank university 2.0.

The courses are vastly different in their approaches to affiliate marketing. Yet, this doesn’t mean that one is necessarily better than the other. Let’s take a look at how each course approaches affiliate marketing.

Wealthy Affiliate

Wealthy Affiliate definitely has the beginner affiliate marketer in mind and it shows through their course. Their platform is designed to teach you the fundamental skills necessary to become a successful affiliate marketer.

The program starts from the beginning, teaching you every aspect of internet marketing and making money through a website.

Why a website? Wealthy affiliate prioritizes this method because it has worked for countless affiliate marketers in the past. 

Wealthy Affiliate teaches you the process of making money online, how to build and monetize a website, and how to drive tons of visitors to your site each day.

Wealthy Affiliate teaches you not only the basics of affiliate marketing but how affiliate marketing fits into the online ecosystem. Throughout the training, you learn key affiliate marketing skills such as niche and keyword research, industry competition, content marketing, social media marketing, paid advertising. This is to name a few.

At the end of each lesson, you’ll get related assignments that encourage you to take action. This is so you can implement that stuff you learn to build your business. 

If you find yourself overwhelmed or stuck, Wealthy Affiliate also provides a community of people where you can ask for help along the way.

With this teaching approach, the idea is not to make money quickly. In fact, Wealthy Affiliate encourages you to let go of this mind frame. Rather, Wealthy Affiliate teaches you how to build an SEO website that creates residual income over a long time. 

If you are looking for fast money making methods, you won’t find it at Wealthy Affiliate. Their approach, although slower, is completely practical and more ethical in comparison to other courses. 

Those that choose to stay throughout the training have a better chance of reaching long term success with Wealthy Affiliate’s marketing business.

ClickBank University 2.0

Although Clickbank University 2.0 is also geared toward new affiliate marketers, it takes quite a different approach from Wealthy Affiliate.
The course includes two sections, one for vendors and another for affiliate marketers. 

Vendor Section:

What’s a vendor? A vendor is anyone who owns and sells his or her own products on an affiliate network (in this case Clickbank).

CBU 2.0 will provide the information and training needed to help you create and sell your own digital product. 

You will learn everything from coming up with a winning product, structuring a sales funnel, scaling your profits through joint ventures, split testings, and turning cold traffic into customers.

If this sounds confusing, don’t worry, ClickBank University 2.0 will show you everything you need to know along the way. 

The goal of the Vendor section is to get your sales funnel properly mapped out with the relevant upsells and downsells, as well as setting up a logical re-marketing sequence. By the end of this course, you’ll ideally have your first product created and ready to make you money.

Affiliate Section:

If you don’t want to create your own product then you can decide to promote other people’s products in the affiliate section. 

This section of the course actually goes hand-in-hand with the Vendor portion. Here, you’ll learn how to perform product research to see which products in specific niches are performing well. 

Once you find highly profitable products to promote, the course teaches how to build, again, sales funnels, create landing pages, write copy, and drive traffic to offers.

Also, Clickbank University places a great emphasis on building your email lists and how to effectively make more money out of it, which is better than other affiliate marketing courses that simply suggest you send your traffic to a landing page and that’s all.

In comparison to Wealthy Affiliate, Clickbank uses a more aggressive approach to affiliate marketing, one that can potentially make you money quickly. 

Clickbank University advocates paid advertising through platforms like Instagram and Facebook ads; these ad platforms are ideal because you aren’t competing for keywords like you would if you were to advertise on Google Ads.

How are the courses delivered?

I hope the above section helped you understand a bit more how each course approaches affiliate marketing. However, I also want to tell you the format in which these courses are delivered.

Let’s face it, educational material can easily become boring after a while. That is why it’s so important the course content is delivered in a way that will keep you engaged.  

I don’t know about you, but I am a visual learner, I need tons of images and videos to fully grasp a concept.

If you are like me, then you should know Wealthy Affiliate contains a lot of text as opposed to videos. Sure, there are videos included, but you’ll find the good majority of the course requires reading.

With that being said, the written material is still easy to follow and laid out nicely. You can definitely tell a lot of attention went into it which makes it that much better to read. 

Clickbank University 2.0, on the other hand, contains mainly videos. For some who simply want to gloss over specific parts of the course, you won’t be able to do that here. 

Yet, the video contains a ton of information and provides a more personal connection with the instructors.  

Both courses, however, give you access to a comment section below each lesson where you can ask questions and submit comments. That way, regardless of your learning style, you can get a quick clarification on any topic you struggle with.

Wealthy Affiliate vs. Clickbank University 2.0: Course Structure

I know I briefly talked about the material included in both Wealthy Affiliate and Clickbank University. Here, I want to give you the full breakdown of each course so you can know what to expect if you choose one.

Wealthy Affiliate Course Structure:

Wealthy Affiliate provides comprehensive affiliate marketing training condensed into two courses. There is the “Online Entrepreneur Certification” and the “WA Affiliate Bootcamp.” You can choose to start with one or the other, it doesn’t really matter. With that being said, here is what you can expect to learn.

1.Online Entrepreneur Certification

Best for getting started, the “Online Entrepreneur Certification” (OEC) course is a 5 level (50 lessons) series walking you through the process of creating and growing a business within absolutely any niche you choose.

Online Entrepreneur Certification – Getting Started (level 1)

This 10-lesson course provides the introduction to Wealthy Affiliate’s “Online Entrepreneur Certification.” It will walk you through the steps of creating a successful online business that generates revenue. This getting started course is your first step to realizing your potential as an online business owner.

  • Lesson 1: Getting Rolling!
  • Lesson 2: Understanding How to Make Money Online
  • Lesson 3: Choose a Niche
  • Lesson 4: Building Your OWN Niche Website
  • Lesson 5: Setting Up Your Website
  • Lesson 6: Getting Your Site Ready for Search Engines
  • Lesson 7: Creating Your Initial Website Content
  • Lesson 8: Creating Custom Menus on Your Website
  • Lesson 9: Understanding Keywords, The Start of Your…
  • Lesson 10: Congratulations and Your Next Steps
Online Entrepreneur Certification – Building Your Own Traffic Producing Website (Level 2)

Traffic, regardless of the nature of your online business, is the root of all success. If you can learn how to effectively get traffic to your website, you can accomplish an extraordinary amount of success. This 10 lesson training is going to walk you through no-cost traffic generation techniques that will allow you to capture highly relevant traffic in any niche.

  • Lesson 1: Your Brand And Your Domain
  • Lesson 2: Theme-Based Content
  • Lesson 3: Domain-Specific Email
  • Lesson 4: The Traffic Breakdown
  • Lesson 5: Making Use Of Visuals
  • Lesson 6: Getting Crafty With The WordPress Editor
  • Lesson 7: Understanding The Low Hanging Fruit
  • Lesson 8: Adding Trust To Your Content
  • Lesson 9: Google Authorship Lesson 10 Wealthy Affiliate Rankings
Online Entrepreneur Certification – Making Money! (Level 3)

Once you have your website created, you know how to create content, and you know how to get traffic, it’s time to make some money. This course goes over the many ways in which you can earn revenue. In level three, Wealthy Affiliate walks you through a number of ways you can earn money through your site.

  • Lesson 1: Understanding How Money Is Made Online
  • Lesson 2: Affiliate Marketing 101
  • Lesson 3: Uncovering The Best Affiliate Programs
  • Lesson 4: The Truth About Affiliate Links
  • Lesson 5: The Biggest Affiliate Program
  • Lesson 6: Leveraging Product Reviews
  • Lesson 7: Profiting From Ads On Your Site
  • Lesson 8: Earning Pennies or Dollars
  • Lesson 9: Understanding Your Traffic
  • Lesson 10: 4 Steps To Making Money
Online Entrepreneur Certification – Mastering Social Engagement (Level 4)

This course is dedicated to all aspects of social engagement. From social media, social marketing, and social networks. Ultimately any success within the social world is the result of social engagement.

  • Lesson 1: What Does Social Engagement Mean To Your Business
  • Lesson 2: Making Your Website A Place To Engage
  • Lesson 3: Using Facebook The Right Way
  • Lesson 4: The Visual World and Pinterest
  • Lesson 5: Twitter and The Right Tweeting Campaign
  • Lesson 6: Google Plus or Minus
  • Lesson 7: Google Authorship Plus Wealthy Affiliate
  • Lesson 8: Making Your Campaigns Social Branding Animals
  • Lesson 9: Using The WA Social Community
  • Lesson 10: You Cannot Be Master Of All
Online Entrepreneur Certification – Achieving Maximum Success Through Content Creation (Level 5)

Now that you have a sound foundation for creating a successful business online, this course elaborates on the content aspect of your business.

Here, you learn how to extend your skills and knowledge in everything from the initial research process, the content layout/architecture/structuring, creating high engagement through your content, effective techniques for boosting conversions, and scaling your content through proper goal setting and outsourcing.

By the end of this training, you should understand how to scale your business through content in the most effective and efficient way.

  • Lesson 1: Content IS Your Business
  • Lesson 2: Google Webmaster Tools
  • Lesson 3: Improved Indexing and Times
  • Lesson 4: Keywords and People
  • Lesson 5: The Potential Of Your Business
  • Lesson 6: Writing Within A Planned Architecture
  • Lesson 7: Writing With Intent
  • Lesson 8: Injecting Comments With Intent
  • Lesson 9: Bing and Yahoo 33%
  • Lesson 10: Beyond 12 Months
2. WA Affiliate Bootcamp

Best for getting started in the affiliate marketing niche, The WA Affiliate Bootcamp training is a 7 phase (70 lessons) series walking you through the process of creating and establishing a business in a niche related to the promotion of Wealthy Affiliate.

WA Affiliate Bootcamp – Getting Your Business Rolling (PHASE 1)

In the first phase, Wealthy Affiliate introduces you to affiliate marketing and helps get your business built on a solid foundation. All long term businesses start with a vision and a brand and they help you get this in place in the first phase of the Affiliate Bootcamp training.

This course is 10 lessons and by the time you have finished, you will have your foundation for a long term and very lucrative business online set out.

  • Lesson 1: Getting Rollin
  • Lesson 2: Domain Website Set Up And Identifying Your Audience
  • Lesson 3: Preparing Your Website For Visitors
  • Lesson 4: Creating A Scalable Idea Friendly Site
  • Lesson 5: Confirmation and Catch Up
  • Lesson 6: Content Content Content
  • Lesson 7: Getting Your Comment Engine Ready
  • Lesson 8: Adding Reviews To Your Site
  • Lesson 9: Using WA Content To Help Your Site
  • Lesson 10: Putting The Idea Engines To Work
WA Affiliate Bootcamp – Content Keywords and Conversions (PHASE 2)

In phase 2 of the WA Affiliate Bootcamp, the main focus is going to be on content. This includes the actual creation of content on your site, how to make it presentable and readable, how to leverage “keywords” to create content that ranks, and how to make your content convert.

There is a big difference between just creating content and creating quality content that carries a substantial benefit. Upon completing this course, you are going to be prepared for a world of success with your content.

  • Lesson 1: Create Content That Converts
  • Lesson 2: Properly Using Affiliate Links
  • Lesson 3: Understanding Keywords
  • Lesson 4: Targeted Product Keywords and Reviews
  • Lesson 5: Catch Up Day
  • Lesson 6: Backing Up Your Website
  • Lesson 7: Enhancing Your Website Experience
  • Lesson 8: Creating More Content Through Internal Links
  • Lesson 9: Writing And Sharing Your First Product Review
  • Lesson 10: Offering Bonuses The Easy Way
WA Affiliate Bootcamp – Giving Your Site Social Value (PHASE 3)

Once you have a website that has quality content, you need to make sure that your visitors can share that content. In this phase, you are going to be discussing a variety of social aspects that you can incorporate into your site to make it more social, more engaging, and that you can use to get more traffic.

  • Lesson 1: The plugins to use help visitors help you
  • Lesson 2: Branding Your Social Profiles
  • Lesson 3: How To Create Socially Engaging Content
  • Lesson 4: Google Authorship
  • Lesson 5: Break Day
  • Lesson 6: Power Writing
  • Lesson 7: Adding Google Analytics
  • Lesson 8: Leveraging The Jaaxy Affiliate Program
  • Lesson 9: Making Promotional Use Of Your Sidebar
  • Lesson 10: Build Build Build
WA Affiliate Bootcamp – Get Visual. Get Aesthetic. Get a Brand Through Media. (PHASE 4)

In this phase, you will be focusing on the appearance of your website. This includes utilizing media and design concepts to provide the best experience to your website visitors. You’ll also learn how to incorporate powerful elements– media, imagery, videos–into your day to day marketing activities.

  • Lesson 1: Introduction to Website Design
  • Lesson 2: An Image Says a THOUSAND things.
  • Lesson 3: Leveraging Wealthy Affiliate Videos for…
  • Lesson 4: Creating Logos & Images
  • Lesson 5: Give yourself a break!
  • Lesson 6: Creating an Effective Jaaxy Review
  • Lesson 7: Research Jaaxy Keywords, Then Show & Tell
  • Lesson 8: Pinning Habits Lead to Pinterest Power
  • Lesson 9: Creating Your Own Videos
  • Lesson 10: A Lesson on Customer Perspective
WA Affiliate Bootcamp – Knowing Your Audiences & Catapulting Your Referrals. (PHASE 5)

In this phase of Bootcamp, you are going to be covering a variety of topics, but at its core, this training is going to lead you to a better understanding of your audiences and having improved skills in respect to converting a visitor on your website to an invite, and eventually to a referral.

  • Lesson 1: Creating Content With INTENT
  • Lesson 2: Getting Your Comments to Convert!
  • Lesson 3: Video, a HUGE Source of Traffic
  • Lesson 4: From Keywords to LIVE on YouTube
  • Lesson 5: A Discussion on Reviews (and a Break)
  • Lesson 6: The Ultimate Referral Tool!
  • Lesson 7: Incorporating Your Custom Sign-up Forms…
  • Lesson 8: Helping Folks is Critical!
  • Lesson 9: Create a Custom Video Sign-up Pages
  • Lesson 10: Creating a 6 Week Plan of Attack!
WA Affiliate Bootcamp – Bing, Yahoo, & The Power of PPC. (PHASE 6)

Most people emphasize using Google Search for your marketing efforts; however, Wealthy Affiliate shows you how to leverage other sources. Regardless of your niche, this training lesson will teach you how to maximize your potential traffic using Bing and Yahoo. You’ll be surprised how much this can lead to an incredible amount of traffic to your business.

  • Lesson 1: An Introduction to PPC on Bing Ads
  • Lesson 2: Letting Bing & Yahoo Know About Your Site
  • Lesson 3: Paying for Traffic on Bing & Yahoo
  • Lesson 4: Setting Up Your First PPC Campaign
  • Lesson 5: Take a Break, Do a Little Math
  • Lesson 6: Creating Small, Bite-Size Review Ad Groups
  • Lesson 7: Setting Up Conversion Tracking
  • Lesson 8: Capitalizing on Hidden PPC Landing Pages
  • Lesson 9: Getting REAL Creative With Keywords
  • Lesson 10: Refining Your PPC Campaign & Your Journey…
WA Affiliate Bootcamp – How to Scale Successful PPC Campaigns. (PHASE 7)

In this lesson, you are going to be going through the process of scaling PPC campaigns in a way that leads to profitability and long term success.

  • Lesson 1: Blasting Your WA Affiliate Earnings With…
  • Lesson 2: Understanding the Google Adwords Opportunity
  • Lesson 3: Maximizing Review Pages With PPC
  • Lesson 4: You, the Affiliate, Are Responsible for…
  • Lesson 5: Mastering the Flow of Relevance
  • Lesson 6: The “Double Down” Approach to PPC
  • Lesson 7: To Direct Link or Not to Direct Link
  • Lesson 8: The Mathematical Business Model of PPC
  • Lesson 9: Using Concise Pages for PPC
  • Lesson 10: Creating a Long Term, Scalable PPC Campaign

Overwhelmed yet? This is what you can expect from Wealthy Affiliate. Bear in mind, you only have access to all the pieces of training if you have the premium membership. With the free version, you get The first 10 lessons in Level 1 of the Online Entrepreneur Certification.

Regardless, Wealthy Affiliate has more than enough material to get you started and keep you occupied.

Clickbank University 2.0 Course Structure:

Okay, we’ve seen all that Wealthy Affiliate has to offer. I’m sure you want to see what you can expect from ClickBank University. As I stated earlier, this course is a bit different, in that it offers two paths, one for affiliates and another for vendors. First, we’ll check out what is inside the Vendor’s course.

Venders Course

The Vendors Section in C​BU is broken down into 12 weeks worth of lessons, taking you from start to finish on how to launch your own successful product on Clickbank.

Week 1: How everything Works and Setup for Success

In this first week, Justin goes over the 12-week plan to success. Here you are introduced to the world of vendors , those that create their own products. 

The first week is broken down into four video models that include:

  • Introduction [3:36]
  • Mindset for Success [6:30]
  • Product Perfect Plan [6:13]
  • Creating Goal Fuel [7:07]
Week 2 – Finding Your Perfect Product

In this module, Justin explains what’s needed to find the “perfect product.” this is the process of blending your passions and your experiences with what’s profitable on ClickBank. Here, you will get the exact insight needed to find your perfect product.

You will find four more, slightly longer, video modules, that include

  • Introduction [3:04]
  • Discovering Your Passion [24:02]
  • Analyzing Your Market [25:16]
  • Learning From Your Competition [7:07]
Week 3 – Creating Your Avatar

This week’s course is dedicated to getting to know your customers. Creating an avatar helps you give your customers exactly what they need and places you in their frame of mind.

You will find the answers to certain questions such as: What are the customer’s interests? What are the demographics? what is their problem and how is your product going to solve it? 

This will be covered over four more video modules which include

  • Introduction [2:38]
  • Finding Your Avatar’s Desires and Fears [6:19]
  • Creating Your Elevator Pitch and USP [6:12]
  • Choosing a Name and Domain [12:30]
Week 4 – Course Content Creation & Outsourcing

It is important when creating a product, you know exactly how to format it. Week four teaches you the proven blueprint that leads to successful product creation on

ClickBank. If you don’t wish to create your own product, you’ll also learn how to outsource your product creation so you don’t even have to write it!

The video modules are broken down as follows

  • Introduction [2:47]
  • The Ultimate Outline [12:09]
  • Product Formats [7:46]
  • The Content Structure Blueprint [10:38]
Week 5 – Your Perfect Upsell to Maximize Sales

Personally, I am not a fan of upselling, but I can’t deny the fact that it maximizes the value of each customer. In this week you will learn all about upselling and their importance in attracting affiliates. This lesson encourages to offer products that add more value to your customers by further helping them solve their problems.

Her is the order in which the video modules will be presented in this week

  • Introduction [1:49]
  • Understanding the Numbers [5:29]
  • Upsell Types & Faster, Easier or Better Formula [7:46]
  • Upsell Sales Copy & Pricing [11:40]
Week 6 – High Converting Sales Copy

You can have the best product in the world yet not see any revenue if your sales pitch is terrible. That is why this week, you’ll learn the secrets to create a successful sales copy. This module deserves special attention because a good sales copy can be the difference between success and failure in online marketing.

 This section will be covered over three video modules that include:

  • Basics of Copy [15:4]
  • The Big Idea [10:27]
  • A Copy Template [29:11]
Week 7 – The “EASY” VSL

You’ll notice that a lot of digital products include a video sales letter, where someone talks about the product’s features. In this week’s lesson, you will learn the secrets of creating your own high value and effective video sales letters. 

Instead of getting in front of the camera, however, you’re going to learn how to do “text” VSL, where you see text on a screen that moves while being narrated.

This lesson also provides an outsourcing lesson for those who don’t want to make their own VSL. You can see it, along with all the video modules, included below: 

  • Introduction [4:43]
  • PowerPoint Process [27:35]
  • Camtasia Tech Training [10:05]
  • Outsourcing Slide Creation, Voiceover, Video [12:19]
Week 8 – Finalizing Your Product Via Clickbank Builder, etc

In week 8 you are going to put the finishing touches on your product, using your own program or the Clickbank Builder. Here, You’ll learn the importance of getting someone to your page and converting them into a customer. 

The ultimate goal of this lesson is to correct any errors and make sure all of the elements of your product are sound so that you can reach your final goal, making a sale.

The video modules in this section are broken down as such:

  • Introduction [3:00]
  • Customer Experience Flow [7:45]
  • Sales Page Creation [29:09]
  • Product Page Creation [8:49
Week 9 – Getting up on Clickbank

This week’s lesson is a rather easy one. You’ll learn step-by-step how to set up your Clickbank account so you can get your product set up on the Clickbank Marketplace.

You can also look forward to learning how to set up your website and integrating your website on the Clickbank platform. Finally, the lesson will cover test purchases just to make sure everything is up and running once you’re finally done.

The video modules in week 9 will look like this:

  • Introduction [1:12]
  • Setting Up Your Website and Items [9:30]
  • Making a Test Purchase [19:03]
  • Creating Your Marketplace Listing [9:15]
Week 10 – JV Managing

To get your product the attention it deserves, you need to have affiliates and Joint Ventures (JV’s) willing to promote it. But, how do you even do that? This is one of the easiest ways to become successful on ClickBank; you have to know what affiliates want first.

Learn how to get the trust and support of affiliates with this lesson. It explains the process to help you get out there and grab affiliates and JV partners to sell your product for you. The concept here is to gain the interest of others, so they are willing to work for you and make you a ton of money. 

The video modules are broken down into four sections, which you can see below:

  • Introduction [3:12]
  • Affiliate Mentality and Approach [11:57]
  • Creating Affiliate Tools [3:54]
  • Getting Into the Affiliate Circle [14:26]
Week 11 – Split Testing

In week 11 you’ll be gaging which of your pages is performing well through split testing. You also are provided with a “Testing Blueprint” that teaches you how to test different languages, ads, and funnels.

 This is a skill that can be easily overlooked, yet it can dramatically increase conversions. One thing with split testing is you’ll have to wait for enough data before you can interpret your results. In other words, you’re going to need some sales first. 

This lesson also provides you with a case study on previous successful split tests so you can get a better idea of how it is done.

Here are the video modules that are included as well:

  • Introduction [3:31]
  • The Testing Blueprint [8:12]
  • How to Test Using Tools [25:54]
  • The ClickBank University Case Study [17:44]
Week 12 – How to Scale

Once your business has traction you will next want to scale it up to increase profits. That is where week 12 comes into play. In this week you’ll learn how to scale your business through ways like expanding your traffic.

This strategy includes promoting related products to previous customers as well. This is done through funnels and email marketing programs like GetResponse.

The more you are able to drive initial sales the more traffic you’ll create for massive success. 

Here’s a look at the last four video modules in this section:

  • Introduction [2:06]
  • Funnel Creation with Affiliate Offers [7:13]
  • Creating a Product Line [5:23]
  • Coaching, Consulting, Speaking [10:52]

So, what do you think? Does the vendor section seem more your speed? 

I know this portion of the training may seem intimidating and may not be for everybody. After all, becoming a vendor is a bit more advanced than becoming an affiliate marketer. 

Personally, I’d rather just focus on being an affiliate, instead of creating my own product, finding JV’s to work with, hiring a graphics guy, copywriter, etc. There is less of an overhead expense with that method.

Regardless of whether product creation is your thing or not, don’t let this portion of C​BU hold you back from learning because there is still valuable information at hand.

Affiliate Course

You are probably asking yourself “what in the world did I get myself into?” Don’t worry, the affiliate course is shorter than the vendors; however, this doesn’t mean it lacks information. The Affiliate portion is 8 weeks, and broken down like this:

Week 1: Affiliate Marketing on CB

The first week is a short one that gives a general introduction to the world of affiliate marketing with Clickbank. There are three videos that run at approximately 18 minutes total. 

  • Affiliate Profit Plan [4:25}
  • Setting yourself up for success [5:24]
  • Setting Goals – how goals & mindset can help you achieve results [8:10]
Week 2: Understanding Affiliate Marketing

Week two once again does not include any groundbreaking information. If you know the basics of affiliate marketing and have a general understanding of Clickbank, then this section might bore you. 

You’ll receive some information on product selection secrets ( that aren’t actually secrets). When it comes to selecting products it’s a combination of your passions and what sells, easy. 

The video modules in week two look like this:

  • Introduction [1:32]
  • Affiliate Basics [6:07]
  • Navigating Through the CB Marketplace [13:07]
  • Secrets of the Top CB Products [5:20]
Week 3: Finding Your Passion​

Section three goes more in-depth on product research.in this module, you are going to learn all about why promoting a product you are passionate about will help you with your success. 

You’ll also learn how to choose the right products and know which ones to stay away from, mainly those within competitive niches.

This information is covered relatively quickly in these video modules:

  • Introduction [1:31]
  • Discovering Your Passion [3:03]
  • Researching Products in Your Niche [4:59]
  • Picking the Perfect Product [5:36]
Week 4: The Ultimate Affiliate Funnel

It might seem like common sense to drive traffic straight to your affiliate offer but that is actually bad practice. In week four you’ll learn how to build a proper sales funnel, one that sends traffic to a landing page first so you can collect emails and market to customers over and over again. 

You’ll also learn how to generate lead magnets and build squeeze pages, which are just fancy terms for a “free gift” and email opt-in page. Be aware that in this section, you will be enticed to buy “the Clickbank Builder,” this is ClickBank’s very own funnel builder.

There are better and cheaper options available; I would recommend doing your research and look elsewhere. 

The video modules in this section are as follows:

  • Introduction [1:03]
  • The Truth About Traffic [4:22
  • Affiliate Funnel 101 [5:44]
  • Building Squeeze Pages [14:38]
Week 5: Free, Free, Free – Always Over Deliver

Week 5 is all about providing tons of value to your customer for free, also known as “over-delivering”. This section highlights the importance of building a relationship with your email list and creating content to offer to them. 

Here, you’ll also learn how to outsource this stuff so someone else does it for you. The recommended option is to use Elance (aka Upwork) but personally, I would suggest Fiverr.

Section five’s video modules will be provided to you in this order: 

  • Introduction [1:19]
  • Building a Relationship with Your List [4:02]
  • Different Ways to Deliver Free Content [6:28]
  • Outsourcing Your Content [5:44]
Week 6: Writing the Perfect Swipe​

Once you understand the importance of having an email list, week six will show you how to give yourself the best chance of your customer’s opening your emails. Although you have no control over this, the right subject line and trigger words can help. 

Because you have no control over which emails your customers open, most of the information provided in this section is theoretical rather than practical instructions. However, it’s still worth knowing.

The video modules within this section will follow this format:

  • Introduction [1:28]
  • Getting Them to Open the Email [6:04]
  • Making Sure They Click [6:17]
  • Offering Bonuses [5:26]
Week 7: The Email Blueprint

Week seven gives you a basic over-the-shoulder video walkthrough of how to send a broadcast email to all your subscribers. Then, you’ll learn how to set up an autoresponder where emails are sent based on intervals you set. 

Bear in mind, this method of email marketing isn’t the most current. There are now better ways to go about it. However, for beginners, this is the perfect introduction you need to construct your first email sequence

Here is what you can expect from the video modules in this section:

  • Introduction [1:17]
  • Using Broadcasts [12:30]
  • Automating Your Emails [8:11]
  • Creating Quality Content [5:44]
Week 8: Scaling and Expanding

Week 8 is brief in that it only gives you an introduction to driving traffic (Facebook and Instagram mainly). Consider this a general overview and preparation for the separate traffic course ClickBank University offers.

If you decide to watch week 8’s videos, here is what you can expect to see

  • Introduction [1:53]
  • Toolkit Traffic Area [2:30]
  • Opening the Flood Gates [5:30]
  • Creating a Product [6:34]
Bonus Section: Traffic

The last (bonus) section in ClickBank University is dedicated to traffic generation. This section is important because, you can have the best-looking website or funnel in the world, but if you’re not reaching your target audience, it’s all for nothing.

In this section, the most successful traffic methods from the founders are revealed. Although They admit they don’t list all the traffic methods they go into a few different types of traffic you really should understand.

Here are some of the video modules you can expect to see in the traffic section:

  • Youtube Ads
  • Facebook Ads Introduction
  • Set up Your Facebook ads with Robby Blanchard
  • Paid Search Ads with Fred Lam
  • Instagram Shout-Outs by Adam Horwitz

You’ll notice again that the traffic methods mentioned are all paid. You won’t find the same SEO training and keyword research suggestions here as you do in Wealthy Affiliate. Not that one particular method is right, it just comes down to preference. 

Clickbank University’s traffic training is powerful; yet Simple enough to easily learn how to generate super targeted traffic. I think from a new affiliate marketer’s perspective, they get it right.

If you don’t mind spending money upfront, the paid traffic methods taught here is a great way to make quick money.

Click HERE if you want to read more on My Top 5 Paid Traiffic Sources


One thing to know before committing to Clickbank University 2.0 is that all the courses are drip-delivered to you over the weeks. This means, if you want to try to complete the entire course in one sitting, you won’t be able to, at least not in the beginning. You won’t be able to skip ahead until you complete the first 3 weeks.

The course is set up this way to encourage you to take your time when going through the training. Ideally, you’ll want to Do everything one week at a time, watching and re-watching the training to make sure you understand it. After you do that, then try putting it into practice. This is how you get the most out of the training.

Anyways, that is it for the course structure of both Wealthy Affiliate and Clickbank university. As you can see, each course has more than enough information to help you start learning how to become an affiliate marketer.

Wealthy Affiliate vs. Clickbank University 2.0: Bonus Features

This wouldn’t be a proper in-depth comparison if I didn’t mention the bonus features of each of these two courses. Without giving too much away I also want to provide a quick glimpse at the bonus features of both Wealthy Affiliate and Clickbank university.

ClickBank University 2.0 Includes:

1.CBU 2.0 Live Q/A & Expert Interviews

This is the weekly live Q&A session held by Justin or Adam. Usually ranging between 1-2 hours in length, the sessions will try to revolve around a certain theme each week, to try to keep the sessions focused. 

All previous sessions are uploaded and can be accessed at any time if you can’t make the live events. Also, there are many years worth of Q&A sessions archived that members can access.

Perhaps the best feature, though, is the expert interview section where you get Tips, Tricks, and Insights from the most successful marketers in the game. Bonnie Reisland, Barry Plaskow & Roger D, Tim Rodriguez, Jim Yang, Mike Whitfield, Gary Vaynerchuk, Thanh Pham, are a few of the people who you get to learn from. 

This part of the training is extremely valuable because to be successful, you need to surround yourself with successful people!

2. CBU Forum

In addition to the Q&A sessions, members also have access to the Clickbank University forum. There, You can browse through thousands of threads organized by tags and categories. If you have a question, this should be the first place you go because Chances are someone has asked the question before.

3. Toolkit Section

The toolkit area covers some of the technical skills that you will need to go along with everything else the course teaches. You can consider this the supplemental information needed to go alongside the modules.

You learn a range of skills in this section, including:

  • Setting up domains.
  • Video editing for sales videos and instructional videos.
  • Designing artwork, banners, promotional material.
  • Setting up sales funnels with ClickBank Builder.
  • Using Optimonk to increase conversions.
  • Using Hootsuite to boost social media accounts.
  • Outsourcing content creation.
  • Split testing.
  • Setting up email marketing software and autoresponders.
4. Support

This might not be considered a bonus feature but ClickBank University offers several different ways to get help. They have live chat, phone, and email support, along with Q&A sessions and the ClickBank University Forum.

5. Clickbank Builder

This is the primary upsell that Clickbank University offers, and it’s a pricey one at that.  

ClickBank Builder is a landing page and sales funnel building platform. It also is a hosting solution, so you don’t need your own website because your pages will be located on a ClickBank Builder subdomain.

Wealthy Affiliate Includes:

1.Education

This is what we already covered in detail above. Wealthy Affiliate’s training program includes hours of affiliate marketing training, enough to set you on the right path. 

2. Support

As a member of Wealthy Affiliate, you have access to the live chat feature, where you can ask questions and utilize the site Help Center. This section includes site support for technical issues, private massaging with other members, and more.

3. Jaxxy

Built into the Wealthy Affiliate platform is the Jaxxy keyword research tool. If you are a premium member you get unlimited search with the tool, which a keyword offers accurate traffic, competition, and domain insights into billions of keywords. 

4. Websites

Wealthy Affiliate also allows you to build two free websites with the free version or 50 websites with the premium version. In either case, you have access to customizable websites with over 3000 different design themes to choose from.

5. Hosting

Another feature you won’t find with other affiliate marketing programs, that Wealthy Affiliate includes, is free web hosting for your website. Wealthy affiliate uses SiteRubix hosting and enables you to check site performance and speed from one central location.

6. Network

Lastly, in addition to the support provided by Wealthy Affiliate, there is a network of affiliate marketers within your reach. You will have access to a network of people who are there to help and inspire you in your affiliate marketing journey.

Wealthy Affiliate vs. Clickbank University 2.0: Price Comparison

This is perhaps the moment you have been waiting for. If so, then I want to thank you for being so patient. But, I think you have waited long enough to know the price of each course. 

I understand that this can either make or break your decision which is why I wanted to leave it for the end. But, alas, let’s talk price!

Wealthy Affiliate

The good thing about Wealthy Affiliate is that you can join for free. No credit card needed! During that time you will be encouraged to become a premium member where your first month will be discounted to $19. You will, however, be charged $49/month after that, which is the normal rate. 

If you never decide to become a premium member that is completely fine, just realize you will have limited access to the program. With that being said, the free version is a nice way to perform a trial run before becoming a premium member. Not many programs out there give you that option. 

In terms of upsells, the only one Wealthy Affiliate offers is their Jaaxy membership, for keyword research. This is an extra $19/month, but you can opt-out of this and use the free version as part of your membership.

ClickBank University 2.0

With Clickbank University, there’s no free version, however, they do have a 30-day money-back guarantee.

Clickbank University’s starting price is set at $47/month. You’ll find, though, once you join this program, there are other products offered that can make the price add up quickly.

ClickBank university offers upsells such as the ClickBank Builder which is a two-time payment of $297 or $594 single payment. Clickbank University also offers an advanced training course totally separate that costs an extra $97. 

If you opt-out of the Clickbank builder (which I recommend you do) you’ll still need hosting, which you can get for relatively cheap, $10/month.

 But for a website that earns money and gets loads of traffic, you’ll need better hosting which can cost $50 – $250/month for multiple websites

Therefore, if you buy everything offered to you from CBU, you’re looking at $738 upfront, and $57 -$97 recurring (depending on hosting). 

With upsells set aside, Clickbank University and Wealthy Affiliate will cost you relatively the same price. Throw in the upsells and the price difference is massive. At the end of the day, it comes down to what you find most useful for you.

Wealthy Affiliate vs. Clickbank University 2.0: Data and Statistics

Although I have compiled a lot of information in this one post this is still information you can easily find in other similar reviews. One thing I promised at the start of this post though was to give you an unbiased comparison.

Where this post differs from the many others you’ll find on the internet, is I have decided to give you the stats on each of these courses.

Why?

Because I can give recommendations and provide suggestions all day but nothing compares to having the cold hard data to prove it.

That is where this section comes into play. I ran a Similarweb comparison between both Wealthy Affiliate and Clickbank University 2.0 in an attempt to provide you with the final information you need to make the most informed decision.

Ranking

Rank is a website traffic scoring method developed by SimilarWeb to determine a website’s rank. It calculates the number of monthly unique visitors together with the number of page views across desktop and mobile traffic.

Traffic and Engagement
Total Visits: is the sum of all visits to the analyzed domain, within the country and time period analyzed.
Device Distribution: Percent of incoming traffic from desktop vs. mobile web
Engagement Rate: refers to all metrics that measure visitor engagement to a given website or mobile app.
Marketing Channels

Direct: Traffic sent from users that directly entered a URL into a browser saved bookmarks or any links from outside the browser

Email: Traffic sent from web-based mail clients such as Gmail.

Referrals: Traffic sent from one website to another, through a direct link. This kind of traffic includes affiliates, content partners and traffic from direct media buying or news coverage.

Social: Traffic sent from social media sites such as Facebook or Reddit (organic and paid). 

Organic Search: Traffic sent via organic (non-paid) results on search engines such as Google or Bing.

Paid Search: Traffic sent from paid search ads on a search engine such as Google or Bing.

Display and Video Ads: Traffic sent from Display and Video ads via a known ad-serving platform

Geography
Ad Monetization
Social

Social Traffic: leading social networks that drove traffic to these sites via desktop

I hope there are enough statistics here to put things more into perspective. If you ask me it looks pretty one-sided in favor of Wealthy Affiliate. Use what you have learned here to make a more informed decision.

Final Thoughts and Wrap Up

There you have it, my full analysis of Wealthy Affiliate and Clickbank University. You are probably sitting here questioning why I never gave you the pros, the cons, and other biased opinions of mine. It’s because I think you should not be influenced by what I say. You should make the decision based on what you have learned.

The reality of the matter is, both of these courses provide there own set of advantages and disadvantages. I don’t say this to be vague but to simply state the truth. If you are a new affiliate marketer, both courses will aid you in your journey. 

The choice comes down to budget and the number of features you get for the amount you spend. 

As much as I would like to tell you to choose one over the other, that wouldn’t be fair to you. Because in order to tell you which one to pick, I’d have to know your level of commitment and drive to actually become an affiliate marketer.

Remember, the best course in the world won’t be helpful if you don’t apply what it teaches.

 If you are someone who likes the idea of building your own website from start to finish then perhaps Wealthy Affiliate is the way to go. You will receive more than enough training and the tools you need to get started.

However, if you like the idea of creating your own product or promoting products through paid traffic methods, like funnels and landing pages, then Clickbank University can show you how.

Whichever affiliate marketing course you choose, though, commit to it. Don’t start strong only to give up at the first roadblock you meet. That is a surefire way to not get results.

Anyways, I hope this post provided you with all the information you needed on Wealthy Affiliate and Clickbank University. If I was able to help you decide on either one of these courses, I’d like to know. Leave a comment, stating which one you decided on.

As always, your comments and suggestions for future posts are welcomed. I look forward to hearing about your success.

  • Click HERE if you are team Wealthy Affiliate
  • Click HERE if you are team Clickbank University
Quinton

How's it going? My name is Quinton. I'm in my mid-twenties and I currently work a fulltime job. However, over the past several months I have become extremely interested in different forms of passive income online. I have watched countless videos and read numerous blogs where people make a living online. Not only are they making a living, but they are also living what we call "the good life." After seeing the success of so many, I thought It might be my turn to have a crack at this online business thing. In the matter of a few months, I have opened several eCommerce stores, sold domains, and started my own blog. This is my journey towards making an honest income online. Stick around as I gain experience and learn from my mistakes. There is no reason for someone to punch a time card every week, especially in this digital age.

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